Alejandra Alonso Rojas

Madrid born designer Alejandra Alonso Rojas learned her craft from women on both sides of her family, a tradition that was enriched and passed down for generations. Inspired by her life now in NYC and a multitude of archival photos of her family in knitwear, Rojas launched a casual luxury brand in 2016 around traditional and experimental handiwork.

Her practice is based on a deep knowledge of Spanish tradition and sophistication, coupled with his taste for modernity. Rojas designs are aimed at modern and pioneering women who value timelessness. The line is an evolution of the designer's signature styles, a foundation of hand-woven fabrics, impeccable tailoring and hand-finished details.



Photo Image of designer Alejandra Alonso Rojas
Experience 27 Alejandra Alonso Rojas Chunky Kelly green sweater with v neck and fringe. Drop shoulders and 3/4 sleeves. Front view.
Experience 27 Alejandra Alonso Rojas Chunky Kelly green sweater with v neck and fringe. Drop shoulders and 3/4 sleeves. Product shot front view

V-Neck Cable Sweater

Regular price $1,178.00 $709.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas Hand Dip Dyed Tap Shorts with elastic waist  in Green and Blue.
Experience 27 Alejandra Alonso Rojas Hand Dip Dyed Tap Shorts with elastic waist  in Green and Blue. Front product view.

Dip Dyed Tap Shorts

Regular price $499.00 $301.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas Silk slip dresss in hand dyed pink and blue. Front view on model.
Experience 27 Alejandra Alonso Rojas Silk slip dresss in hand dyed pink and blue. Front view on model.

Hand Dip Dyed Slip Dress | Last Piece

Regular price $838.00 $503.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas Pilar Dress Trousers Pants in white silk.Experience 27 Alejandra Alonso Rojas Pilar Dress Trousers Pants in white silk. Product shot front view.
Experience 27 Alejandra Alonso Rojas Pilar Dress Trousers Pants in white silk. Full look paired with jacket on model.

Pilar Pant

Regular price $851.00 $512.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas Pink Knit Dress with one shoulder strap from silver pendents. Front view.
Experience 27 Alejandra Alonso Rojas Coral Pink Knit Dress with one shoulder strap from silver pendents. Front view.

Machine Knit Dress Pink with Silver Strap

Regular price $1,341.00 $808.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas Kelly Green Knit Dress with front slit.
Experience 27 Alejandra Alonso Rojas Kelly Green Knit Dress with front slit. Front view product shot.

Machine Knit Dress in Green

Regular price $1,092.00 $658.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas Kelly Green Leather mini skirt with silk knit seams. Front view on model.
Experience 27 Alejandra Alonso Rojas Kelly Green Leather mini skirt with silk knit seams. Front view product photo.

Leather Mini Skirt with Crochet Seams

Regular price $1,092.00 $658.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas yellow silk draped mini dress with thin straps. Front view.
Experience 27 Alejandra Alonso Rojas yellow silk draped mini dress with thin straps. Back view.

Draped Mini Dress

Regular price $1,092.00 $658.00
Unit price
per 
Sale
Alejandra alonso rojas experience 27 Madrid silk v neck dress. kimoni style in sky blue. elegant dress.
Alejandra alonso rojas experience 27 Madrid silk v neck dress. kimoni style in sky blue. elegant dress. side view.

Classic V-Neck Faux Wrap Dress

Regular price $1,173.00 $705.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas White Suiting Jacket in Silk with silver buttons.
Experience 27 Alejandra Alonso Rojas White Suiting Jacket in Silk with silver buttons. Front product view.

Classic Double Breasted Jacket

Regular price $1,178.00 $709.00
Unit price
per 
Sale
Experience 27 Alejandra Alonso Rojas Hand Dip Dyed Silk Blouse in Green and Blue.
Experience 27 Alejandra Alonso Rojas Hand Dip Dyed Silk Blouse in Green and Blue. Paired with matching shorts.

Dip Dyed Silk Blouse

Regular price $920.00 $559.00
Unit price
per 
Sale
Alejandra Alonso Rojas Mayra Blouse Silk, Black and red polka dots with sweetheart collar and front buttons. Front view on model.
Alejandra Alonso Rojas Mayra Blouse Silk, Black and red polka dots with sweetheart collar and front buttons. Side view

Maryna Blouse

Regular price $726.00 $366.00
Unit price
per 
Sale

Traina Pant

Regular price $675.00 $340.00
Unit price
per 
Sale
Alejandra Alonso Rojas Black silk cocktail dress with red polka dots. Twisted front with v-neck and midi length. Front slit in the skirt.
Alejandra Alonso Rojas Black silk cocktail dress with red polka dots. Twisted front with v-neck and midi length. Front slit in the skirt. Front detail photo.

Lucia Dress

Regular price $1,152.00 $576.00
Unit price
per 
Sale
Alejandra Alonso Rojas red and black polka dotted linen dress with v neck and midi length. Shown on model.
Alejandra Alonso Rojas red and black polka dotted linen dress with v neck and midi length. Shown on model.

Valeria Dress

Regular price $933.00 $473.00
Unit price
per 
Sale
Alejandra Alonso Rojas black silk wide leg pants with red polka dots and a high waist. Elegant dress trousers. Front view.
Alejandra Alonso Rojas black silk wide leg pants with red polka dots and a high waist. Elegant dress trousers. Front view.

Vega Pants in Black Silk

Regular price $873.00 $439.00
Unit price
per 
Sale
Alejandra Alonso Rojas Experience 27 upcycled silk hand woven gown. black and white with fringe silk bottom. Shoulder pads and natural neckline. sustainable. one of a kind. limited edition dress.
Alejandra Alonso Rojas Experience 27 upcycled silk hand woven gown. black and white with fringe silk bottom. Shoulder pads and natural neckline. sustainable. one of a kind. limited edition dress.

Viviana Dress

Regular price $2,123.00 $1,057.00
Unit price
per 
Sale
Alejandra Alonso Rojas red linen vest top with front buttons and pockets. Front view on model.
Alejandra Alonso Rojas red linen vest top with front buttons and pockets. Side view on dress form.

Lenor Vest

Regular price $580.00 $293.00
Unit price
per 
Sale
Alejandra Alonso Rojas white and black polka dot silk dress. Asymetrical neckline, twisted front and side slit in skirt. Front view on model.
Alejandra Alonso Rojas white and black polka dot silk dress. Asymetrical neckline, twisted front and side slit in skirt. Front view on dress form.

Zavannah Dress

Regular price $1,066.00 $636.00
Unit price
per 
Sale
Alejandra Alonso Rojas Cata Silk Scarf in Brown with white polka dots
Alejandra Alonso Rojas Cata Silk Scarf in Brown with white polka dots  back view

Cata Scarf in Silk

Regular price $181.00 $91.00
Unit price
per 
Sale
Alejandra Alonso Rojas hot pink sleeveless long cocktail dress in silk with bottom tie.
Alejandra Alonso Rojas hot pink sleeveless long cocktail dress in silk with bottom tie.

Jada Cocktail Dress

Regular price $769.00 $387.00
Unit price
per 
Sale
Alejandra Alonso Rojas silk black and white fashion bralette.
Alejandra Alonso Rojas silk black and white fashion bralette. Front view on dress form.

Bralette Gael

Regular price $190.00 $95.00
Unit price
per 
Sale
Alejandra Alonso Rojas Bianca Dress - Mini dress in suit jacket form in hot pink linen.
Alejandra Alonso Rojas Bianca Dress - Mini dress in suit jacket form in hot pink linen.

Bianca Dress

Regular price $1,074.00 $537.00
Unit price
per 
Sale