Plan C

Welcome to Plan C, a Milan-based fashion brand designed by the visionary Carolina Castiglioni. Synonymous with edgy design, audacious color palettes, and a commitment to experimentation and uncompromising quality, Plan C stands as a beacon of high-end women's fashion and accessories.

Steeped in fashion heritage, Carolina Castiglioni, daughter of Marni's founders, spent a decade cultivating special projects within her family's fashion empire. In 2018, supported by her father Gianni and brother Giovanni, she launched Plan C. Nestled in the heart of Milan, the brand finds its home in a space that once housed her great grandmother's fur atelier in the 1960s, adding a touch of legacy to its contemporary creations.

Plan C's collections embody a fusion of masculine and feminine elements, playing with bold prints and striking colors. Each piece, crafted from exceptional materials with an inviting tactile quality, is designed to encapsulate the essence of real, powerful, and determined women.

Plan C is more than fashion; it's a celebration of individuality, modernity, and the spirit of the confident woman.